About Us

About Southern Auto Group of Virginia

The year was 1979 when the Southern Automotive Group opened its first location in the Hampton Roads area. Today, this massive conglomerate includes eight core dealerships consisting of ten brands of automobiles, two state-of-the-art Collision Centers, and over 500 employees on its payroll. The dealerships are comprised of Southern Chrysler Jeep - Greenbrier; Southern Buick-GMC Lynnhaven and Southern Kia - Lynnhaven in Virginia Beach; one of the Largest Volkswagen Marketplaces in America, Southern Volkswagen - Greenbrier  in Chesapeake;  Southern GMC - Greenbrier and  Southern Kia - Greenbrier in Chesapeake;  Southern Dodge Chrysler Jeep Ram, Southern Alfa Romeo of Norfolk and Southern FIAT of Norfolk  by the Norfolk Airport.  Plus our 2 Collision Centers: Southern Collision Center - Greenbrier in Chesapeake, Virginia  and Southern Dodge Chrysler Jeep Ram Collision Center by the Norfolk Airport in Norfolk, Virginia. In 2011, the Auto Group decided to change all their dealerships' names to Southern (as indicated above).  Still the same dealerships...same service...same management...just under a different name...Southern.

A volume leader in the automotive field, the Southern Auto Group was the number one retailer of new and used vehicles in South Hampton Roads in 1999, 2000, 2001, 2002 and 2003. Its track record of success includes several industry awards bestowed upon the organization throughout the years. Some of the more auspicious awards include being selected the #1 DaimlerChrysler dealership in the Washington DC region as well as placing in the Top 25 DaimlerChrysler dealerships in the country. The company has also been certified as a Five-Star Elite Chrysler Jeep dealership and won Mopar Masters and Pacesetters Awards. It has been ranked #1 by Volkswagen of America in both sales volume and customer satisfaction and ranked as one of the Top 20 Volkswagen dealerships in America. When it comes to Kia, the hot-selling Korean car, the company has been recognized as the number one dealership in Virginia.  At one time the Southern Auto Group was named as a member of the Exclusive Kia President's Club based on sales volume and customer satisfaction. 

Even with all the volume awards they have won, the primary focus at the Southern Auto Group is to offer complete customer satisfaction. The company is constantly expanding and improving its facilities, investing in the newest equipment, training its employees and creating and expanding innovative programs such as their exclusive Southern Hospitality Buyers Program, Hampton Roads Original Benefits Program, which everyone automatically receives with any new or used vehicle purchase. The program includes 12 value-added benefits that save their customers thousands of dollars during their vehicle ownership experience.  Such benefits as LIFETIME Oil and Filter Changes, LIFETIME Virginia State Inspections, LIFETIME Loaner Car Program, LIFETIME Service Guarantee, LIFETIME Parts Guarantee, LIFETIME Engine Guarantee plus Much More.

For those customers wishing to do business by computer, the Southern Auto Group is virtually at their fingertips at www.drivingsouthern.com. Here, the customer can compare prices, check out the entire inventory of new 2016-2017 vehicles and quality used cars,  get pre-approved, look for career opportunities, schedule a service appointment, order parts for their vehicles, and several more different functions. Making auto shopping and repair a much easier task to fulfill in the days of the information super highway.

Employee Benefits

Southern Chrysler Jeep - Greenbrier; Southern GMC - Greenbrier; Southern Kia - Greenbrier; Southern Volkswagen - Greenbrier; Southern Kia - Lynnhaven; Southern Buick-GMC Lynnhaven; Southern Alfa Romeo of Norfolk; Southern Dodge Chrysler Jeep Ram and Southern FIAT of Norfolk prides themselves on offering employees not just a job, but also a career path that can provide vast opportunities to grow within the organization, comprehensive benefits, and incentive packages plus continuous training.  Many of the employees have stayed on board at the Southern Automotive Group since the doors first opened over 35 years ago.

We Offer:
Health and Dental Insurance
401k Plan
Paid Holidays
Paid Vacations
Even your Birthday off
Car Purchasing Program for Employees and Family Members

Contact our Human Resources Director at shanew@drivingsouthern.com

Community Relations

The Southern Auto Group has remained focused on sharing its wealth with the community on an annual basis. Each year, every employee corporate-wide contributes to the United Way organization. For the past several years the company has provided the American Cancer society with a new vehicle to raffle off during the organization's Relay for Life fundraising event. The Southern Automotive Group also provides a great deal of support to the Muscular Dystrophy Association, the Chrysler Museum, Tidewater Builders Association, CHKD, Tidewater Striders, Neptune Festival, Norfolk State University and Old Dominion University just to name a few of the organizations that have benefited from the company and its employees' generosity.


Southern Auto Group

  • Sales: (757) 424-4600